We live in a time when, following a couple of online searches, we can find the lowest price for virtually anything we want or need to purchase. Why would you want to buy a widget for $6 when you can get one for $4 on Amazon.com? While this price-centric strategy makes sense when buying a hand mirror or dustpan, it may not serve you well when purchasing a major piece of household equipment like a water treatment system.
“Every week we receive calls from people who regret their first decision in buying a cheap water treatment system,” says Christine Fletcher, president and founder of Secondwind Water Systems. “It may have been a decision they made five years ago that led to a long and unhappy relationship with their water or a water treatment company, or it might be a decision made just a few months ago that is already causing pain,” she adds.
Choosing a Water Treatment System: You Get What You Pay For
When evaluating water treatment system proposals, remember: you get what you pay for. Fletcher says that, rather than focusing on being the cheapest, Secondwind focuses on being the best.
“Secondwind is not the lowest-priced water treatment company, and we’re quite okay with that. Our higher price is the result of a combination of quality-oriented choices around staffing, training, installation, service, and equipment,” she says. “We spend every day trying to make choices that give our customers the best long-term value,” she adds.
The Best Water Treatment Solutions
When it comes to the water treatment systems themselves, there is a mind-boggling range of quality and features. Secondwind is proud to install Kinetico’s industry-leading water softeners and reverse osmosis systems. A drinking water system purchased on-line from a mass producer can’t compare with Kinetco’s well-engineered, robust, and reliable solutions.
Customized Water Treatment System Design and Installation
Not all water treatment companies are created equal, and neither are all water treatment system installations. “Many people assume that all installations are the same. We have a library of installation design configurations that illustrate that this is not the case,” Fletcher says. “Our specialists evaluate each installation as if they were doing it for the first time,” she adds. How a system is sized, designed, and installed will determine how easy it is to maintain, how well it will perform, and how long it will last.
Ensuring the Highest Level of Your Safety
Unfortunately, some lower-priced water treatment companies cut corners—potentially putting their customers at risk—to keep their costs down. For example, it’s a plumbing code requirement to set up a drain line to avoid a cross connection between potable water and wastewater. To save on labor and materials costs, some companies skip this step. “We see this all the time,” Fletcher notes.
A Commitment to Ongoing Training
“Taking employees off the road for ongoing training comes at very high opportunity cost to our company. Developing great, friendly, knowledgeable water specialists, technicians, and customer service representatives takes time, money and commitment,” Fletcher says. Secondwind’s customers benefit in terms of the knowledge, experience, and service quality provided by all of its employees.
Highly-Qualified Water Treatment Specialists
“Turnover is the enemy of quality in any highly-technical business, Fletcher points out. “At Secondwind, we strive to attract and retain the highest-quality water treatment specialists and we do this through a generous employee compensation program and ongoing training,” she adds.
How Much Should You Spend on Your Water Treatment System?
You certainly don’t want to pay too much for water treatment, but it is worse to pay too little. In the words of John Ruskin, “When you pay too little, you sometimes lose everything because the thing you bought was incapable of doing the thing it was bought to do.”
Home Water Treatment Systems in NH
Secondwind Water Systems serves over 9,000 residential and commercial customers and manages 130 small public water supplies. For information regarding our home water treatment systems, contact us or visit us online.
